Sell Out Your Launch With Email
Teaser, announcement, reminder, last call. The proven sequence that turns a launch date into a sales spike, written, designed, and scheduled around yours.
What you're getting
A launch lives or dies on the first 72 hours. This is the email series that makes those hours count. We build the full arc: a teaser to spark curiosity, an announcement that reveals the offer, a reminder for the people who missed it, and a last call that closes the window. All written, designed, and scheduled around your date, so it runs itself once it is live. It works for a new product, a restock, a seasonal sale, or an event. Anything with a date and a reason to act now.
Why it's worth it
Most launches go out as a single email and quietly underperform. The revenue is in the sequence: the follow-ups to the people who did not open, the nudge to the ones who looked but did not buy, and the deadline that finally moves them. That is what this series builds. It is owned-channel revenue, so it does not depend on ad spend, though it pairs well with it. And because it is built on a reusable template, the next launch is faster and cheaper to run. Set it up once, then bring it back for every drop.
Handled end to end
Kickoff
A short call to lock your offer, your date, and your angle.
The plan
We map the four sends, the timing, and who gets each one.
The look
We build your campaign template, then you sign off before we write a word of the emails.
The build
We write and design all four sends in your own account.
Go-live
We schedule everything, test it, and hand you a recap once it has run.
What we'll need from you
- Access to your email platform and your store
- Your launch date and any deadline
- The offer and the product details or images
- Your logo, brand colours, and any existing email design
- Who the series should and should not go to, if you have preferences
What you get back
- ✓Offer and send plan with dates and segments
- ✓Reusable campaign email template
- ✓Teaser email
- ✓Announcement email
- ✓Reminder email
- ✓Last call email
- ✓Scheduling, QA, and go-live
Common questions
Does this only work for new products?
No. The same arc works for a sale, a restock, an event, or any promo with a deadline. If there is a reason to act now, it fits.
Do I need to run ads alongside it?
No. It works your existing list on its own. It pairs well with ads if you run them, but it does not need them.
Can I drop one of the emails?
Yes. Every email is a module you can remove. The teaser and the recap are the usual trims if you want a leaner series.
What happens the next time I launch?
our template is already built, so a repeat run is faster and costs less. Many clients set this up as a standing arrangement for every launch.
How much of my time does it take?
One short call and a few answers. We handle the writing, design, and scheduling.
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