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Build Your 4-Week Newsletter Calendar

Stop staring at a blank draft every week. We map a month of newsletters — theme, topics, angles, and send order — so all that's left is writing.

What it is

What you're getting

A ready-to-write, four-week newsletter content calendar. We take your goals and audience and turn them into a single connected theme, then break that theme into four specific weekly email topics — each with an angle, a purpose, and a working subject-line direction. You get a clear month-at-a-glance plan and the reasoning behind it, so every send has a job and the four emails build on each other instead of feeling random.

Why get it

Why it's worth it

Consistency is where most newsletters fall apart — not because the writing is hard, but because deciding what to send every week is. A month of decisions made up front removes that weekly friction. Because the four emails share one theme and a deliberate order, your list gets a sequence that actually goes somewhere, rather than four disconnected updates.

A full month planned in one go One connected theme, not random sends Angle + subject direction for every email Built around your goals and key dates Ready to write — no strategy guesswork
How it works

Handled end to end

1

Share your brief

Tell us any offers or key dates in the next four weeks.

2

We set your theme

We craft one overarching four-week theme and send it to you for a quick OK.

3

We map your topics

Once approved, we outline a specific topic, angle, and subject direction for each of the four emails.

4

You get your calendar

A clean, ready-to-write four-week calendar lands in your inbox.

Before we start

What we'll need from you

  • Any offers, launches, or key dates in the four-week window
What's included

What you get back

  • A defined four-week newsletter content theme
  • Four weekly email topics, each with an angle and purpose
  • A working subject-line angle for each email
  • Suggested send order and cadence
  • A clean, ready-to-write calendar document
Good to know

Common questions

How long does it take?

Typically 5–7 working days from an approved brief, including the theme sign-off step.

How much of my time do I need to put in?

Very little — a short intake brief. That's it.

Does this include the written emails?

No. This is the plan — theme, topics, angles, and send order — not finished copy. It's designed so you (or a copywriter) can write fast from a clear brief. We can quote email copywriting separately.

Can I request changes to the theme or topics?

Yes. The topic outline includes one round of revisions.

What if I have a launch or key date coming up?

Add it to your brief and we'll build the calendar around it, sequencing the emails to lead into it.

Like what you see?

Create your account to request this — and anything else in the catalogue.